5 Ways to Increase Customer Loyalty
When your customers are loyal, they not only buy from your business, but they also brand it and spread the word about it.
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3 min read
3 Strategic Distinctions Between Differentiation and Positioning
Two key concepts in entrepreneurship that often intertwine in discussions about branding strategy are differentiation and positioning.
3 min read
How to Create and Use a Customer Journey In 5 Simple Steps
Creating a customer journey is a super important aspect of how you create and implement a branding strategy, and if done right, you win!
3 min read
3 Strategies to Charge More For What You Do
Charging premium prices is a strategic factor of many business growth strategies. Read this to know how to do it properly and effectively.
3 min read
8 Techniques to Identify Your Real Brand Values
In business, where image is super important, establishing a strong brand identity is crucial for success, especially for a small business.
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